The Common Good Data Podcast
The podcast for nonprofit and public sector leaders looking to use data and evaluation strategies to build effective and sustainable programs in the areas of prevention, mental health, human services, and education.
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Telling the story of the impact of your organization is critical to gaining support—from volunteers to donors to multi-year grants. But using data to show your impact can be challenging.
Learn how the best organizations build a culture of data that impresses funders, wins competitive grants, and changes the lives of individuals and communities.
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Drew Reynolds
Cohost
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Roger Suclupe
Cohost
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Listen to past renditions of the podcast:
Economic Mobility Through Guaranteed Income with Dr. Michelle Carrera Morales
In this episode, we explore one of the most pressing challenges facing the social sector today: economic mobility. While the idea of the “American Dream” suggests that upward mobility is widely available, the data tells a more complicated story. Only about 64% of Americans believe those opportunities exist, and research shows that a significant portion of income advantage is passed from one generation to the next.
To dig deeper into this issue, I’m joined by Dr. Michelle Carrera-Morales of Xiente, an organization working directly with families to build pathways from poverty to the middle class.
Why Your Funding Strategy Feels Broken: The Incomplete Bridge Problem
What does it really take to build a sustainable nonprofit or social sector organization?
In this solo episode, I share a simple but powerful metaphor that’s been sticking with me: most organizations are trying to cross a bridge that is only half built. You have the mission. You have the programs. You’re doing meaningful work. But something is missing between that work and the consistent funding needed to sustain it. I walk through the Clarity–Impact–Funding (CIF) Model, a practical framework I use to understand why so many organizations struggle with sustainability, and what to do about it.
Turning Data into Compelling Stories that Drive Funding with Candice Jordan
You don’t need more data. You need a better story.
In this episode of the Common Good Data Podcast, Drew Reynolds and Roger Suclupe sit down with Candice Jordan, Chief Development Officer at Atlanta Habitat for Humanity, to explore how nonprofits can turn data into compelling stories that actually drive funding.
Many organizations collect data. But the real challenge is knowing how to use it strategically.
Candice shares how the most effective organizations take a backwards design approach starting with a deep understanding of their funders, and then shaping their data, stories, and visuals to align with what those funders care about most.
5 Challenges Facing Behavioral Health Leaders
Why do strong behavioral health programs still struggle to demonstrate their impact?
Many of the organizations I work with are doing incredibly important work. You are supporting prevention initiatives, expanding access to treatment, helping families navigate mental health challenges, and strengthening communities.
But when it comes time to demonstrate impact and secure funding, many leaders feel less confident than they should.
In this episode, I walk through five common challenges I regularly see across behavioral health organizations and explain why these issues are rarely about lack of commitment or effort. More often, they come down to systems, strategy, and alignment.
Data + Story: Mixed-Methods Evaluation in Rural Communities
In this episode of the Common Good Data podcast, Drew Reynolds sits down with Cheralynn Corsack, founder of Local Insight Studio, to explore how mixed methods evaluation can produce deeper, more actionable insight, especially in rural communities.
Evaluation conversations often center on numbers. Outputs. Outcomes. KPIs. But data alone rarely captures the nuance of lived experience. Cheralynn explains how pairing quantitative data with qualitative insight, including interviews, focus groups, and participatory analysis, reveals dimensions of impact that surveys alone cannot surface.
What Nonprofits Should Learn from the $2B SAMHSA Cuts
In early 2026, I watched nearly $2 billion in proposed cuts to SAMHSA funding send shockwaves through the mental health and substance use field. Organizations lost grants. Staff lost jobs. Longstanding programs appeared to end overnight. Then, within 24 hours, the funding was reinstated.
In this episode, I reflect on how nonprofit and social sector leaders can learn from that moment and use nonpartisan strategies for advocacy. I share three core lessons that I believe every organization needs to internalize in the current funding environment.
Data-Driven Animal Welfare with Michelle Dunivan
What does it look like to use data not just to report, but to change outcomes at a national scale?
In this episode of the Common Good Data Podcast, Roger and I are joined by Michelle Dunivan, Senior Director of Insights and Analytics at Best Friends Animal Society. Michelle shares how Best Friends uses data, partnerships, and trust-building to advance its bold mission of making the entire United States a no-kill nation.
3 Things Nonprofit and Social Sector Leaders Need to Do in 2026
What does it actually take to lead well in 2026—especially when resources are tight, expectations are high, and the work is complex?
In this solo episode of the Common Good Data Podcast, I share three practical, leadership-level moves nonprofit and social sector leaders can make this year to strengthen impact and make data work for you (instead of becoming another burden).
You’ll hear a clear framework you can apply immediately—whether you’re leading a team, reporting to funders, or trying to get out from under data overload.
What This Year Taught Me About Evaluation
In this special year-end episode of the Common Good Data Podcast, I share 12 evaluation reflections for the new year, inspired by The 12 Days of Christmas. As we wrap up the year, I wanted to slow things down and reflect on what I’ve been learning and what I hope to carry into my data and evaluation work in 2026.
Throughout the episode, I talk about why it’s so important to rediscover your “why”, listen before measuring, and simplify your data practices so they actually support your mission instead of overwhelming your team. I also reflect on the balance between stories and statistics, and why meaningful evaluation always needs both to truly communicate impact.
I share thoughts on prioritizing data use over data collection, approaching evaluation as a learner rather than a prover, and re-centering equity by sharing power in how we define success. Along the way, I emphasize building relationships around data, celebrating small wins, and investing in your team’s capacity so evaluation becomes a source of learning and growth — not frustration.
I close the episode with a reminder to lead with hope. Even in a challenging year, evaluation can help us make sense of change, stay grounded in purpose, and imagine what’s possible as we move into the year ahead.
Building Relationships with Funders with Bill Crouch
How do you build real, lasting relationships with funders — the kind that go beyond the grant cycle?
In this episode of the Common Good Data Podcast, host Drew Reynolds sits down with Bill Crouch, President of BrightDot Fundraising Advisors, to talk about the human side of fundraising. Bill shares why fundraising is not just about money — it’s about meaning, trust, and impact.
Together, they unpack what it looks like to connect authentically with funders, align your mission with donor purpose, and communicate the difference your work truly makes. You’ll also hear practical advice on how to approach funder conversations, sustain relationships, and bridge the gap between impact and investment.
Democratizing Data for Stronger Neighborhoods with Victor Amaya
On this episode of the Common Good Data Podcast, Drew Reynolds and Roger Suclupe sit down with Dr. Victor Amaya, President and Executive Director of Data You Can Use in Milwaukee, Wisconsin. Dr. Amaya shares how his organization flips the traditional research model on its head by starting with communities first. Instead of merely extracting data, his team listens, co-creates with residents, and keeps data in the hands of the people who know their neighborhoods best.
Together, they explore what it means to truly democratize data—turning raw statistics into clarity, trust, and actionable change. The conversation highlights practical tools like neighborhood dashboards and indicators, and digs into big initiatives such as addressing life expectancy gaps and developing a localized wealth index. Dr. Amaya emphasizes that data isn’t about proving, it’s about improving, and that lasting impact comes from relationships, accessibility, and genuine community voice.
Moving at the Speed of Trust: Building Ethical Data Systems with Sydney Idzikowski
In this episode of the Common Good Data Podcast, Roger and Drew are joined by Sydney Idzikowski, Associate Director of the Charlotte Regional Data Trust, for a deep dive into how integrated data systems can “move at the speed of trust.”
Together, they unpack what administrative data is, why it so often remains siloed across agencies, and how the Data Trust works to securely connect information from sectors like housing, education, and public health.
Sydney shares how building trust—amid privacy concerns and data surveillance fears—is central to effective data sharing, and explains the governance, legal, and technical frameworks that make it possible.
Sydney has been at the helm of turning fragmented agency data into a single, trusted resource for research, planning, and evaluation. From linking school records to shelter stays, to mapping out the pathways of people who’ve experienced homelessness – she’ll share real‑world stories that show how data can drive policy changes that actually help people.
Tracking Impact, Transforming Care: A Conversation with Carolyn Allison of CCHC
In this episode of the Common Good Data Podcast, we’re joined by Carolyn Allison, CEO of Charlotte Community Health Clinic, to explore what it really means to care for the health of a community. Together with co-host Roger Suclupe, we discuss:
How more than 100,000 Mecklenburg County adults live without health insurance
The innovative ways Charlotte Community Health Clinic expands access to care, including integrated behavioral health, dental services, and partnerships with reentry programs and immigrant-serving organizations
How data and needs assessments guide service expansion and decision-making
The vital role of community health workers and health literacy in advancing equity
A moving story about how dental care changed one patient’s confidence and future
Inside the Art of Focus Groups with Melissa Siegel Barrios
In this episode, we dive deep into the intricacies of conducting effective focus groups and interviews with Melissa Siegel Barrios of MSB Consulting.
As an expert evaluator with extensive experience in violence prevention and collaboration with various organizations, Melissa shares actionable insights on crafting compelling interview questions, creating a welcoming space, and dealing with unexpected dynamics during focus groups.
We also explore best practices for analyzing qualitative data to inform strategy and program design.
Additionally, Melissa offers valuable advice on building trust within communities, ensuring accessibility, and the importance of genuine representation.
The Storyteller: How Leaders Build a Culture of Storytelling
In this episode of The Common Good Data Podcast, we continue our three-part series exploring the “The Storyteller” as leader. Listen in to learn why storytelling isn’t just a communications strategy — it’s a leadership practice.
Every nonprofit and prevention organization is full of powerful stories. But too often, those stories live in hallway conversations, side comments, or moments that never get shared. Great leaders know how to create a culture where stories are noticed, collected, and told well.
We’ll break down three core practices of a storytelling leader:
Listening for stories and finding meaning in everyday moments
Building simple systems for gathering them
Sharing stories with integrity, respect, and care
Plus, we’ll talk about how stories and data work best together — creating a fuller, more human picture of your impact.